This will be a brief post, if for no other reason than to underscore the point of the post, i.e., brevity in communications. The local FOX news station the other evening did a live stand-up interview at the Kennedy Center with Anthony D. Anderson. a Washington, D.C., native singing that night at the Center’s Opera House.
You can access the link to the interview here. Demonstrating that less can be — and in broadcast interview settings, often is — more, Anthony limits his responses to no more than two sentences at a time. He conveys his thoughts clearly and crisply. And. Then. He. Stops. Speaking. He doesn’t dilute his message by feeling compelled to fill dead air, as so many interview subjects do.
Certainly there would have been no harm in lengthening his answers by a few seconds. But there’s a beauty to his approach that I would commend and recommend to anyone doing broadcast interviews, for the first or the hundredth time.
Kerekes Communications 